Marketing and Sales Selects Software to Enable Reengineered Processes
Armed with the vision defined in their "To Be" process models, Marketing and Sales personnel evaluated software alternatives to find the...
Global Consumer Product Company Consolidates 9 Stage Gate Processes into 1
A global consumer product company had 9 different Stage Gate processes across its various brand businesses causing duplication of efforts...
High Tech Market Leader Uses Phase Gate to Bring Products to Market
A high tech market leader needed to standardize how it's 300+ products in development were run to better manage the resource demands on...
Specialty Chemical manufacturer taps employees for new product ideas
A specialty chemical manufacturer wanted to generate more new products and looked to employees for innovative new application ideas. To...
Marketing Executive Leaves Corporate World to Launch Non-Profit
A Marketing Executive felt a calling to start up a new Non-Profit that would function like a venture capital firm for new charities. Part...
Manufacturer Scores Programs During Development Stages
A manufacturer wanted to update a project's value during each gate review in it product development process to verify its worthiness for...
Chemical Company Follows Road Map to Reengineer Sales and Marketing
A chemical company launched a multi-year reengineering initiative to change its sales and marketing processes. A conceptual road map...
Manufacturer Uses Transformation Techniques to Reengineer Business Processes
As part of reengineering their business processes, this manufacturer considered many possible approaches when looking to improve its...
Marketing and Sales Use PMO to Integrate eBusiness Projects
A chemical manufacturing company embarked on a 3-year program to upgrade it's sales and marketing processes to leverage internet...
Non-Profit Uses eBook to Attract New Clients
A small non-profit wanted to author and deploy an informative eBook on its web site as a way of attracting potential new clients. The...