Semiconductor Company Proactively Manages Sponsorship Levels
A Semiconductor wanted to be proactive about an upcoming change in product development that spanned multiple functional areas. To do so, they actively tracked sponsorship levels on a per person basis as a focal point of their change management efforts.
ProjectLead developed a customize Excel spreadsheet containing the names of all stakeholders impacted by the project.
ProjectLead developed a process to maintain and monitor stakeholder support levels on an individual and departmental basis.
ProjectLead developed a communication strategy aligned with the stakeholder mapping that proactively targeted areas where sponsorship was negative or lacking.
RESULTS
Objective Measures of Adoption
By codifying sponsorship by all stakeholders, adoption rates could be quantified and charted over time.
Proactively Addressing Potential Risks
Visibility into potential political land mines helped mitigate the chance for negative surprises.
Finger on the Pulse
Real time tracking of stakeholder sponsorship was a huge improvement over just hoping all was well.
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